Opinion

  • What Should an Author Bio Block Look Like?

    What Should an Author Bio Block Look Like?

    Joshua Wold, co-representative for the WordPress design team, shared an early exploration of an author card block. Community members explored several ideas at the design table during the contributor day at WordCamp US 2019. In the post, Wold followed up on the original sketches from that melding of design minds. The original idea for the…

  • One-Time vs. Recurring Payments for WordPress Products

    One-Time vs. Recurring Payments for WordPress Products

    Jeff Starr posed the question at Digging into WordPress: Which Pricing Model Do You Prefer: One-Time or Recurring? It is not the first time the question has been asked in the WordPress community and will not be the last. It is important that we keep coming back to it from time to time. In the…

  • Slim SEO Keeps Options Simple and Handles the Legwork of SEO

    Slim SEO Keeps Options Simple and Handles the Legwork of SEO

    I have been running a blog of some kind since the Spring of 2003. In a few short months, it will be my 17th blog-aversary. The most important lesson I have learned over the years is to not do more work than is necessary to publish a blog post. There was a time when I…

  • Gutenberg: One Year Later

    Gutenberg: One Year Later

    As we quickly head into the final weeks of 2019, we also pass the first anniversary of WordPress 5.0 and, subsequently, Gutenberg coming headlong into our lives. Love it or hate it, Gutenberg is here to stay. If you had asked my thoughts on it last December, I would have probably sided with a large…

  • Optimizing Code in a World That Doesn’t Want to Optimize

    Optimizing Code in a World That Doesn’t Want to Optimize

    Premature optimization is the root of all evil. It is a common saying among developers. It makes sense. Optimizing prematurely can mean redoing work down the line, and time is the developer’s most finite resource. It can mean spending that precious time optimizing for scenarios that do not yet exist for a product’s users. It…

  • Themes of the Future: A Design Framework and a Master Theme

    Themes of the Future: A Design Framework and a Master Theme

    WordPress theming has a rich history. Over the years, theme authors have brought a plethora of features to the platform. In part, it is because they have often had to solve foundational issues with WordPress to create the features that end users want. The post and body classes all theme authors use today? Those were…

  • The Power of Stories: Chris Lema and the Bridge Framework

    The Power of Stories: Chris Lema and the Bridge Framework

    I would tell you that when Chris Lema, VP of Products at Liquid Web, is speaking, you should listen. But, there is no need to say that. He has an infectious quality that grabs your attention and doesn’t let go. I found myself hanging onto every word in his session, The Content Framework that Powers…

  • WordPress Businesses Should Send Out Press Releases

    WordPress Businesses Should Send Out Press Releases

    I have only been on the job for less than two months. In that time, one thing has become abundantly clear. The largest companies in the WordPress ecosystem send out press releases to news organizations such as WP Tavern. Small businesses may send an email with few details. Others send nothing at all. As a…

  • Automatic Image Alt Tags and More with Image SEO

    Automatic Image Alt Tags and More with Image SEO

    I had the opportunity to test the Image SEO plugin over the past week. Image SEO is a plugin that connects to an accompanying online service that processes images uploaded to a WordPress installation. The plugin can automatically rename file names, create alt tags for screen readers, and optimize images for Pinterest. The plugin is…

  • Curated List of Featured Themes Coming to the Theme Directory

    Curated List of Featured Themes Coming to the Theme Directory

    Themes are the face of WordPress. Like it or not, the average user is more interested in what their site looks like when they first begin using the platform than what the thousands upon thousands of plugins can do for them. Perhaps that’s unfair to plugin developers — there are more exciting things happening in…

  • Product Reviews in the WordPress Ecosystem: Honesty and Genuine Experiences

    Product Reviews in the WordPress Ecosystem: Honesty and Genuine Experiences

    I don’t write fluff pieces. I call ’em like I see ’em. If your project is a dumpster fire, I’m going to say it’s a dumpster fire. Whenever someone comes to me in hopes that I review their product, I give them some form of the preceding paragraph. It doesn’t matter if it is a…

  • Inside Look at GoDaddy’s Onboarding Process for Managed WordPress Hosting

    Inside Look at GoDaddy’s Onboarding Process for Managed WordPress Hosting

    The Tavern was provided access to test GoDaddy’s onboarding process, which is a part of its managed WordPress hosting service. The company has revamped its system since we covered it in 2016. The web host has had time to garner feedback since then and build an easy-to-use, headache-free way to launch WordPress sites. GoDaddy has…

  • Rosa 2 Restaurant Theme Provides a Frustrating and Satisfying Experience

    Rosa 2 Restaurant Theme Provides a Frustrating and Satisfying Experience

    Rosa 2 is the sequel to Pixelgrade’s best-selling theme, Rosa. The new theme re-imagines its previous incarnation in the context of the block editor (Gutenberg). I was provided a copy of the theme for free to test and provide my thoughts. The theme sells for $75/year, or you can pay a one-time fee of $95…

  • The Evolution of Anonymity in the Internet Age

    The Evolution of Anonymity in the Internet Age

    As a child of the ’90s, I was growing up in one of the largest transitional periods in human history. The Internet Age was upon us. I was born and raised in a small community in rural Alabama. The country. The backwoods. To give you an idea of how small the place was, my entire…

  • Rebirth of Creativity: Gutenberg and the Future of WordPress Themes

    Rebirth of Creativity: Gutenberg and the Future of WordPress Themes

    I began using WordPress in 2005. I’d already been learning HTML and CSS for a couple of years. I even had a home-brewed blog that pulled posts from plain text files at one point. I knew enough JavaScript to do pop-up alerts and other annoying things that served no purpose and made for a poor…