WooCommerce Launches New Mobile Apps for iOS and Android

This week marks the first public release of WooCommerce’s new mobile app for Android and the improved version for iOS. WooCommerce began beta testing the Android app late last year and the original iOS app has been updated to offer the same features.

This first release should be considered a basic start that is mostly useful for tracking store performance with detailed stats and getting alerts for new orders and product reviews. Users cannot add or edit products and the app does not yet allow for switching between stores. The first release offers basic order management and fulfillment but does not include the ability to change order status. The mobile apps don’t yet live up to their tagline of “Your store in your pocket,” but it’s a good starting place.

According to the Google Play Store, the WooCommerce app has been installed more than 10,000 times and the response from users has been mixed. The app is averaging a 2.5-star rating after early reviews from 45 users. The iOS app has received similar responses. Many of the negative reviews are due to connection/login issues and the requirement for stores to use Jetpack.

“This has promise, but get rid of the need for Jetpack,” one reviewer wrote. “There are other secure ways of syncing up. Other apps have done it for years. This app has been long overdue, but is poor in execution when you need to install a plugin that tends to bog down your site and that most don’t need. Give an alternative means of syncing and allow us to edit at least the basics of a product on the go.”

WooCommerce marketing representative Marina Pape explained the Jetpack requirement in a post announcing the mobile apps’ launch:

The Jetpack plugin connects your self-hosted site to a WordPress.com account and provides a common authentication interface across lots of server configurations and architectures.

Both Apple and Google only allow a single trusted sender for pushes for security reasons (read more), making Jetpack the best way for us to give you modern mobile app features like push notifications.

In order to connect sites with the app, Jetpack creates a shadow site on WordPress.com’s servers and syncs quite a bit of data. Although this list of data is transparently outlined, the Jetpack requirement is a deal breaker for some users. They either object to sharing their data or believe the plugin will slow down their stores. Until the app’s features are more compelling than the detriments users perceive in Jetpack, it may lose a few users based on this requirement.

According to BuiltWith, WooCommerce is now the most popular shopping cart technology used by 22% of the top 1 million websites, with competitors Shopify and Magento not too far behind at 17% and 13% respectively. Having a new mobile app should help WooCommerce remain competitive, but the team needs to keep iterating on the app to make it more useful for those managing stores on the go.


15 responses to “WooCommerce Launches New Mobile Apps for iOS and Android”

  1. The Jetpack requirement is a total no-go!

    Why should a shop connect to WordPress.com in the first place?
    And why transfer all this data to WordPress.com?

    This is technically NOT needed to maintain a shop and neither for running a mobile app on a mobile device!

    So there must be other reasons they require it: I can only imagine they want do things with people’s data…! That would be the only reason or to make future upsells.

    BUT: Sensible shop data has no place on WordPress.com or in Automattic hands.

    Also, this whole thing is NOT GDPR compliant. In light of GDPR the usage must be possible without any data transfer. And if I use it still not only must be publicly available what data is transferred to where but also how long is it stored and which parties have also access to it. All this is unknown yet. A serious shop owner just cannot use such things. Not only for shops from the EU this is a no-go.

    I can only but recommend any shop owner staying away of such products/services with such requirements.

  2. Have to agree with DAVID Decker. There seems to be an insidious aspect to much which is online. Not to be encouraged.

  3. Jetpack seemed to be improving for a while, but it a mess again, it activates features I don’t want and makes disabling them a PITA. So once again I’m recommending against even installing it and removing it for all the sites I can.

    That JetPack houses the WordPress.com and WooCommerce connectors just proves the point it’s too bloated.

    It’s time for JetPack to explode into sensible pieces. There are useful bits, but separating things out into 3 plugins, one for WordPress.com blogging features (publish, comments, subscribe, stats), one for WooCommerce Featutes, and one for the junk pile of LaTex, Portfolios, Markdown, etc… and heck maybe break it into 5-10 pieces, it’s currently that unwieldy.

    It’s too bad, the WooCommerce mobile app by itself looks like a promising start, but JetPack being required in its current state is a non-starter.

  4. Thanks for everyone’s comments. I’m the product lead for Woo and I work closely with my colleagues on the Jetpack team. To clarify some misperceptions in this comment thread:

    1. WooCommerce, like Jetpack, is part of Automattic. We don’t sell user data to third parties.

    2. We do everything we can to ensure that our services abide by GDPR, and the spirit of those guidelines, across both Woo and Jetpack. More here: https://jetpack.com/2018/05/25/jetpack-gdpr/ and here: https://woocommerce.com/gdpr/

    3. The Woo Mobile apps require a robust cloud infrastructure for everything from authentication to notifications. Jetpack already has a robust infrastructure and provides a ton of services in just one plugin. We use a lot of those services to power parts of WooCommerce and its mobile apps.

    • I’ve not looked but are those comments to do with the privacy aspects of this?

      I only ask because the Facebook group you point to insists you register your name and email on a third party site, which has no obvious privacy policy or information about how that collected data is to be used, whilst also forcing you to sign up for a newsletter with no option to opt-out by default.

      Or did I miss something?

      • That’s a MailChimp landing page that totally cuts down on spammers -A LOT👍
        We figured if folks can’t follow the directions, can’t think of a valid email, and can’t figure out their first name….then we just delete+block ’em & they don’t get in the group 😁

  5. Jetpack is quite good on some specific requirements like image lazy loading or facebook auto post etc. But I don’t like Jetpack personally. When I heard about mobile apps – really get impressed but when I heard Jetpack is needed – I just lost my hope :p Let’s see what we get!

    • I agree with you on the point that Jet Pack makes your website slow and whereas it being feature-rich, that’s a concern of the future I feel the improper implementation of these features is what is causing all this mess.


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