1. Scott Buscemi

    “They also allowed Automattic employees to reserve a single domain each, some of which were first names.”

    I understand they paid millions of dollars for the privilege to be the registrar, but ICANN should have some rules against this IMO…


    • WPezDeveloper

      ICANN? Well, whatever.

      This is just another fine example of Automattic’s track record of “Do as I say, not as I do” when it comes to the broader community, as well as their (lack of) understanding that the end to end experience is the product, etc.

      Put another way, if say Squarespace did similar Matt & Co would start a blog based pissing match about the ills of Squarespace, etc.

      “Meet the new boss. Same as the old boss.”


  2. Miroslav Glavic

    As someone who has registered over 5,000 domains for clients and for myself in both GTLDs and CCTLDs like .AM, .CA, .CO, .COM, .DATE, .DJ, .FM, .HR, .LOL, .ME, .MEDIA, .NET, .NEWS, .NINJA, .ONLINE, .ORG, .PARTY, .PE, .RACING, .REVIEW, .SITE, .STREAM, .TOP & .WEBSITE

    I dont get the application fee. In all the GTLDs/CCTLDs (see above) that I registered, I only paid the yearly fee. Sometimes I get a discount on the first year.

    Some are 6,000+ a year like toronto.blog (similar to other north american cities). mattmullenweg.blog, jeffchandler.blog & wptavern.blog are $40.50 each by the way.

    wordpress.blog is not available

    I have NEVER paid TWO fees for domains.

    apparently mattmullenweginaswimsuit.blog and mattmullenweginabikini.blog are available for $40.50 (so are nameinabikini.blog nameinaswimsuit.blog where you change name with most top WordPress community members).


    • David Sharpe

      A registration/application fee during the Landrush phase seems to be a standard practice.


      • Miroslav Glavic

        I have NEVER had to pay a “reservation” “guarantee” fee for ANY domain I have gotten for myself or a client in over 50 domain registrars I have used since the 1990s.


      • Chris

        Agreed, Miroslav.

        A registration fee would have been ok if it was reasonable – say ten or twenty dollars. Ironically, they probably would have gotten many times more registrations. I certainly gave it a miss coz of the fee.

        It just seemed to me a chance for Automattic to take advantage of folks’ egos and make a sh*t tonne of money depsite their supposed altruism.

        I do often get mixed and conflicting messages from Automattic about their ideals and philosophies.


  3. David

    Matt seem to always open to do something “questionable” to make more money right?
    Like when he decided to use wp org as web spam.
    So it’s not really unexpected (?)

    or it could be a honest mistake from dot blog team.


  4. Robert

    This is one of the many examples why I shy away from anything coming from Automattic…


  5. Zac

    I can kinda understand an application feed but the bait & switch … Class act Automatic.


  6. Adam

    Total and utter BS, they will never reach 250,000 registrations.


  7. michael

    I’ve been involved in licensing some .blog domains, and the process for this tld has been noticeably less transparent than any registrar I’ve ever used, which is quite a few. I’ve had to ask for clarification on several matters, that typically would have been laid out for customers to read and understand right on the sales page. This is more like “give us your money and we’ll send you an email indicating you didn’t get the desired domain in a month or so with no explanation.”

    It’s not bait and switch. It’s just a screwy way to handle business, which I’m sure Matt was behind.


  8. Frank Gomez

    I find this interesting because it is completely 100% unethical. Anyone in their right mind who thought this through would know:

    1) it is TOTALLY wrong
    2) it would backfire

    Reason #1 is enough!
    Here is an article on Business and Ethics that would make sense to most people with any conscience at all.


  9. John

    Bait and switch? The only thing that is bait here is the obvious clickbait title.

    When you’ve laid out $19 million for the right to offer .blog domains then how do you suppose they recoup the outlay?

    Reserving a list of ‘prime’ domain names is standard practice.

    Whilst clearly they could have performed better in communicating to unsuccessful applicants, you shouldn’t turn someone’s disappointment into a journalistic piece on ethics.

    PS. Paying the best part of $300 for a .blog domain is crazy. Owners of .xyz domains, which can now be bought for literally $0.01, will tell you that virtually all new gtlds are basically crap. Unless of course you own one off the reserved list …


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