VaultPress Begins Offering 5 Day Free Trials Through Jetpack

VaultPress, the WordPress security monitoring and backup service has created a way for new users to try the service for free. Beginning with VaultPress 1.6.2, you can try VaultPress Lite for five days through a seamless connection with Jetpack. The idea is to make it as easy as possible to get started using the service.

New Users Presented With A Free Trial Offer
New Users Presented With A Free Trial Offer

Since I already have VaultPress installed and it’s connected to my Jetpack account, the trial offer is not available. Follow these steps in order to take advantage of the offer.

  1. Create a new WP site that hasn’t used VaultPress before
  2. Install/activate/and connect Jetpack on the site with a WordPress.com account
  3. Install the VaultPress plugin and activate it. It will present you with an option to use the WordPress.com account you are connected with in Jetpack

Once connected, you’ll see the following screen letting you know your account is successfully using the free trial. If you don’t add billing information to your VaultPress account, the subscription will be canceled after five days.

Confirmation Of The Free Trial
Confirmation Of The Free Trial

Leveraging The Self-Hosted WordPress Community

I think the free trial is a great idea. It’s also a good move as it provides a way for VaultPress to tap into Jetpack’s large user base. While Jetpack provides many of the features WordPress.com users enjoy every day, it’s also a strategic business move for Automattic. It enables them to get more paid subscribers to the various services the company operates such as VaultPress.

In an interview with TechCrunch earlier this year, Matt Mullenweg made it clear that Jetpack will be a large focus of the company going forward.

Besides mobile, the company also plans to focus on Jetpack — its tool for bringing cloud-hosted features from WordPress.com to self-hosted WordPress blogs.

Indeed, he believes that as cloud providers get better, more people will host their own WordPress sites. While WordPress.com hosts 50 percent of all WordPress sites today, he believes that number could be as small as 5 percent in a few years.

It also shows the long-term vision and thinking behind Jetpack when it launched in 2011 and why Automattic has made strategic partnerships with webhosting companies to bundle it with WordPress installations.

In an extended interview with Forbes, Mullenweg explains how Automattic makes most of its revenue. WordAds and the VIP program are each 10% of the total revenue Automattic generates while subscriptions make up 80%. With the majority of paid subscriptions being tied to WordPress.com users, I question how that revenue stream will be replaced if it ends up hosting only 5% of all WordPress sites. Jetpack is one of the answers since it makes available services with paid subscriptions to self-hosted users.

The trial is part of a soft launch beta period and may be extended beyond five days once it’s completed. Will you take advantage of the free trial? Is five days enough time to determine the value of a VaultPress subscription?

7 Comments


  1. Hi Jeff

    “I think the free trial is a great idea. It’s also a good move as it provides a way for VaultPress to tap into Jetpack’s large user base.”

    I think that it’s a fabulous idea, but 5 days!

    Think that I would want more than 5 days to make my mind up and I hope that they will up the trial period to something like 30 days so that users can give it a real tryout.

    “It also shows the long-term vision and thinking behind Jetpack when it launched in 2011 and why Automattic has made strategic partnerships with webhosting companies to bundle it with WordPress installations.”

    It’s always good to look at the bigger picture so thanks for the insight.

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    1. Yeah, five days is a short time span, I bet they up it to at least 14 once they go more public with the trial offer. But you know, it’s tough to see how valuable VaultPress is until your site crashes. I doubt they’d want every site to crash once just so they can see how awesome the service is, lol.

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  2. I think 5 days will be great to get a feel for how the trial program does, though longer would probably be better, maybe 14 days.

    One of VaultPress’s strength are the real-time updates which don’t waste time and resources by copying and packaging your entire site on a daily basis. If you only get one comment since the last backup, it only backs up that one comment.

    Granted, none of this is (probably) long enough to encounter a need to test its restore capabilities, but then again I don’t think we should ever hope that anyone ever has to test the restore capabilities.

    Disclaimer: I work for Automattic, but was not a part of this particular project.

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    1. On the issue of real-time backups, those of us too poor for VaultPress can do that either via Git (which can cause some glitches with large files) and/or by using a plugin for automatically upload media items to Amazon S3 (or whever you choose) as they’re added to the media library.

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  3. I have a self-hosted WordPress CMS/Blog on Hostgator; I had Jetpack for a while but eventually had to disable it on the reco of the Hostgator admins because of the resource load on the shared server. I think this is because Jet has to constantly connect to its server. The CPU usage dropped way down after I disabled it. I first implemented all the other optimization techniques reco’ed by Hostgator and use Cloudflare and Supercache. The only thing I really miss is the dashboard info on the stats for each post and page.

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  4. I think this is a good idea. VaultPress is an awesome product, but doesn’t seem to be as popular as it should be.

    I’d love to actually use VaultPress myself, but I find the price is too high for my liking. The US$55/year deal is no good as it stops at 30 days of backups, which means tough bikkies if you don’t notice your site got hacked within that 30 day time period. Then it’s up to US$165, which is almost as much I spend on hosting. So instead, I back everything up to Amazon S3 which costs me almost nothing (apart from the considerable setup time). If I were hosting anything more than my own blogs (and a few other non-profit sites), then I’d almost definitely sign up for VaultPress though.

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  5. Interesting move. I fully expect Automattic to do a lot more around offering commercial services through Jetpack, though it raises some interesting questions.

    If you go to the WordPress.org plugins page, you’ll find Jetpack on the list of recommended plugins. Whenever you see mockups of the new plugin interface, it has Jetpack as a featured plugin. That was fine when it was purely non-commercial, but may not make sense going forward.

    Does it give VaultPress an advantage over it’s competitors? How are Featured plugins selected? Are plugins by other commercial services eligble to be listed? Are plugins produced by competitors to Automattic’s services eligble to be listed?

    Not a big issue… yet. But I think this discussion will be had within the next year or so…

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