Tag: marketing

  • #205 – Matt Cromwell on Redefining WordPress Product Growth in a Crowded Ecosystem

    #205 – Matt Cromwell on Redefining WordPress Product Growth in a Crowded Ecosystem

    In this episode, Nathan Wrigley talks with Matt Cromwell about Matt’s new agency, Roots and Fruit, which is aimed at helping WordPress product businesses grow sustainably. They discuss shifts in the WordPress ecosystem, the importance of focusing on the entire product experience (not just code), and how saturation and increased competition mean success requires more…

  • #198 – Muntasir Sakib on Bridging the Gap Between WordPress Plugin Development and Marketing Success

    #198 – Muntasir Sakib on Bridging the Gap Between WordPress Plugin Development and Marketing Success

    In this episode of WP Tavern, Nathan Wrigley talks with Muntasir Sakib about the crucial importance of marketing in the WordPress plugin ecosystem. Muntasir shares insights from his experience growing popular plugins and discusses how product success today depends not just on great development, but on early, strategic marketing, ongoing community engagement, partnerships, and prioritising…

  • #137 – Jamie Marsland on Heading the WordPress YouTube Channel

    #137 – Jamie Marsland on Heading the WordPress YouTube Channel

    On the podcast today we have Jamie Marsland, who has recently become the Head of the WordPress YouTube channel at Automattic. He talks about the nature of the role and why it’s more important to market WordPress than it ever has been. Jamie aims to enhance the channel’s presence and engage YouTube’s vast audience by…

  • #75 – Mark Westguard on Launching a Plugin Into an Already Competitive Market

    #75 – Mark Westguard on Launching a Plugin Into an Already Competitive Market

    On the podcast today we have Mark Westguard. Mark is an agency owner and the developer behind the WS Form plugin, and he’s on the podcast to chart his journey in the WordPress space and the different ways he’s explored to grow the reach of the plugin. First up, we talk about why Mark started…

  • WPWeekly Episode 355 – Food Poisoning Is No Joke

    WPWeekly Episode 355 – Food Poisoning Is No Joke

    In this episode, John James Jacoby and I discuss Joost de Valk’s decision to step down as WordPress’ Marketing Lead. I shared my recent encounter with food poisoning and some of the lifestyle changes I’m making to improve my health. We also talk about a new experimental plugin by Automattic that aims to provide full…

  • Joost de Valk Steps Down as WordPress Marketing Lead

    Joost de Valk Steps Down as WordPress Marketing Lead

    Joost de Valk has announced that he’s stepped down from the WordPress Marketing and Communications Lead role. The position was created and awarded to de Valk earlier this year. Not only was it a new position, but it also expanded the leadership roles in the WordPress project. Despite making progress, de Valk didn’t feel as…

  • In Case You Missed It – Issue 20

    In Case You Missed It – Issue 20

    There’s a lot of great WordPress content published in the community but not all of it is featured on the Tavern. This post is an assortment of items related to WordPress that caught my eye but didn’t make it into a full post. WordPress Turns 14 Years Old WordPress turns 14 years old tomorrow. David…

  • WPWeekly Episode 260 – SiteGround, Affiliate Summit Recap, and New Security Czar

    WPWeekly Episode 260 – SiteGround, Affiliate Summit Recap, and New Security Czar

    In this episode of WordPress Weekly, Marcus Couch recaps his trip to Affiliate Summit 2017 held in Las Vegas, Nevada last weekend. Based on the vendors that were on the expo floor, mobile is the e-commerce platform of the future. We discuss the news of the week and share how you can get involved in…

  • WordPress Theme Community In Comic Form

    WooThemes has published the 5th iteration of their comic, WooVille. This time they have taken the WordPress themeing community and transformed it into a cool comic. It took me a little while but I eventually discovered the Woo Ninja who was cleverly in disguise with his surroundings. However, as was shared earlier in the week,…

  • MaxBlogPress Feels The Ban Hammer

    News is spreading around the community that the plugins created by MaxBlogPress have been removed from the plugin repository. Apparently, his plugins contained a forced opt-in mechanism that is, once you installed the plugin, you had to provide a name and email address in order to activate the plugin. Based on numerous complaints over the…