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Christina Warren

@Bill – Bill, I’m not trying to say two things — what I’m actually asking is — if we assume that clients already pay for ongoing support/maintenance/upgrades, why would a new software fee then be different? Yes — I can understand that clients might not all be happy with the situation. But it is what it is. What would happen if WooCommerce went out of business or more likely, one of the extensions used in a site stopped being worked on/supported and a new solution had to be used? I’m not trying to be obtuse, I just didn’t think people were truly selling buy-once, last forever ecommerce solutions — even if it is based on WordPress. I’d just assumed that you sell the solution as it exists now and if/when something in the future changes, the client understands that there may be additional upkeep or upgrade costs. The same way when you buy Microsoft Office, after a certain period of time, if you want to have the latest features or security updates or whatever, you need to upgrade.

You’re right — I don’t totally understand the market of people who use WordPress as an ecommerce solution. That’s why I’m asking this question. I would assume that most of those customers are people that need things that hosted-solutions like Shopify can’t account for. As a result, I’m mentally pricing the cost for one of these sites as more than whatever it would be to setup Shopify and buy a theme and hire a custom designer.

Look, I know there are a lot of people who sell dirt-cheap web solutions to clients who then expect everything under the sun. I also understand that some developers take the race to the bottom approach to try to gain customers by charging as little as possible. If that’s who the majority of WooCommerce buyers are — yes, this is a huge problem.

However, I’d kind of assumed that we were talking about client sites that are budgeted at many thousands of dollars — plus whatever contract you have for additional support after the fact. I guess my point being, if I’ve already paid $X for a site and its crucial to my business, another $300 a year or whatever for updates isn’t going to matter to my business one way or another.

But I fully admit I might not understand the average clientele people are dealing with. That, of course, is a much bigger problem than Woo changing its licensing and support term lengths.






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