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Eric Kuznacic Jeff, thanks for writing this. I had the exact same reaction as you and some of the other commenters here upon seeing the ads for the first time. I have always questioned how 30-second video ads for software products can be effective, but you are correct about the Squarespace ads — at least they intrigued me to the point of checking out the product. As other comments have mentioned, what is the point here? Is it to promote WordPress as a platform, or is it to push WordPress.com (i.e. the “money-maker”). If the answer is the latter, then the ads should be pushed by Automattic, not the Growth Council (which, in my understanding, is part of the nonprofit WP Foundation?).
Eric Kuznacic
Jeff, thanks for writing this. I had the exact same reaction as you and some of the other commenters here upon seeing the ads for the first time. I have always questioned how 30-second video ads for software products can be effective, but you are correct about the Squarespace ads — at least they intrigued me to the point of checking out the product. As other comments have mentioned, what is the point here? Is it to promote WordPress as a platform, or is it to push WordPress.com (i.e. the “money-maker”). If the answer is the latter, then the ads should be pushed by Automattic, not the Growth Council (which, in my understanding, is part of the nonprofit WP Foundation?).
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