In reply to Tom.

I cannot say I was a fan of the business practices of Endurance International Group (EIG), and I doubt much changed after the dust of the shuffling of share certificates earlier this year that gave rise to Newfold Digital.

They are, no doubt, reacting to the plugin/themes acquisitive nature of GoDaddy (another 'web presence' business of whom I am not a fan), but it does leave a foreboding feeling when two giants like Newfold and GoDaddy start picking off some of the big 'names' of this community.

Despite assuring employees that there would be no job losses, EIG were legendary for taking a big bad sharp knife to the cost base of any acquired business, slashing customer support and development budgets.