In reply to Nathan Rice.

Nathan,

While I appreciate your reply and with all due respect, it's clear that charging $360/year is tone deaf, at best, especially in the face of a world-wide pandemic that has shutdown businesses around the world. We have yet to understand the full economic implications.

Your pricing strategy has nothing to do with your love for the community. It's about all the money StudioPress left on the table and a way to recapture it. Yes, it's not for everyone, just the Genesis whales out there.

Maybe that's the real strategy: let's create something for the whales!

Like I said mentioned in my reply to Brian's story, the big regret for StudioPress should be that you let Genesis slip into irrelevance.

It's funny how operations smaller than StudioPress and much less funded created themes that blow Genesis out of the water, such as Astra, Blocksy, GeneratePress, Kadence WP, OceanWP, Oxygen Builder, etc.

Maybe I'm wrong. Ultimately, the marketplace will decide.