Reasonably-seasoned computer-people generally know that whatever editor software you use, it's extremely habit-forming.

The tinyMCE brand is nothing to celebrate, but many have become used to it. That's all it takes. In fact, professional shops & businesses are known to strip out the WordPress editor, and IT maintains & installs a library of different editors for their writers. Everything from EMACS to Microsoft Notepad.

I am aware that some State Department staff, use Notepad ... and it's chic.

It is often a real challenge, to change editors. Cognitive dissonance? Hey, we're talking complete cognitive breakdown.

And we're also talking about a real barrier to Progress and Improvement. Seriously, Notepad? Nano? Stunted and worse editing environments are quite popular...

It's a competitive world out there; there are goals & aspirations worth the bother ... and getting kinky with an editor is an impairment.

There are also 'tricks' to introducing unpopular software changes. Several are visible, with Gutenberg ... which tells we're in experienced, capable hands - and that resitance is futile

Besides, now everything will be semantic.