In reply to Shy Anne.

I agree with you 100%.

The "wrong" innovation [which Gutenberg is, in its current incarnation] has the ability to kill WordPress from within, orders of magnitude faster than any outside agent ever could.

If we want a lesson from the past we don't have to look any further than the Betamax and VHS format wars of the 70s. Betamax was/is a superior recording format, but the performance in the hands of the end user was less attractive than VHS.

Beta sales dwindled away and VHS emerged as the winner of the format war. What Sony did not take into account was what consumers wanted.

Gutenberg is a content editor written by devs for devs and will be ignored, or even worse, will be rejected, by the average WP user.

Its application is too opaque, it is too unclear how to use, too unrelated to the task that most [non-dev] users want to use it for, and as a result, to the average user it will be a big turn-off factor for WordPress as a whole.

The sensible thing that needs to happen now is that Matt takes it on the chin and says, "oh well, that prototype worked out great, and we got a lot of useful information", and then the team immediately needs to start work on prototype #2 [if they haven't already].

If that doesn't happen, and barring a complete change in the Gutenberg UX, then it will continue through prototyping, beta release to final release.

And sink the ship.

And when Matt wonders what happened, he might remember just how many people have told him and the whole dev team, to stop talking and "listen".

You are paddling in the wrong direction!