I for one will definitely use their service with my next theme. I admit it, I used to do things wrong, and locked in my users with some of my first themes, but I swerved away from that track and I'll try to do me and my customers a service. It's so good that we have a service like this in place, where we definitely can get sensible review information from some of the best (if not already the best) reviewers of WordPress in the world.