Yoast On Why Some Themes Hurt Your SEO

Once again, I want to tell you to not blindly trust theme authors when they say their theme is SEO friendly. “SEO friendly” is just a label they put on their theme and since most of their customers don’t know what to look for to see if it’s actually true, yet know that it’s important, it helps “sell” themes.

Sounds like he’s describing me and I bet a lot of other people as well. Overall, good advice from Joost de Valk with a little bit of self promotion at the end.