I'm looking forward to seeing where Gutenberg may take us... for this has been a long and winding journey...

As a web designer, clients have come to expect richer, more complex websites. Nearly every page is becoming a landing page with complex needs.

The old WordPress editor has been inadequate for this task for a very long time. For a while we'd put html markup right in the editor. We all know what a bad idea that was (is).

Then we used Advanced Custom Fields and complicated PHP templates in custom themes. This worked very well, but was complex and time consuming.

Then page builders came along and they made it fast and easy to build rich, complex layouts. But the code soup and overhead were so off-putting there was no way we could go that route.

Then I tried to build my own page builder using ACF. This amounted to re-inventing the wheel.

It was about this time that Pippin's page builder review came out and I broke down, reluctantly started using, and eventually embracing Beaver Builder. For the last few years BB has allowed us to build complex websites at the speed and prices that our customers are willing to pay. I consider the page-builder overhead a solid tradeoff.

This is a very long way of saying... If Gutenberg can one day replace what Beaver Builder can do, cleanly, easily, and with WordPress standards in place, I will happily make yet another change in our workflow.