It's a bit like a last hurrah for "your time with the masses". A quick opportunity to knock non-affiliated companies before moving into the fold. Yes, shared hosting is not that good. Oh look how amazing my new VIP hosting is. ^_^

I have been recommending non-generic hosting to people for years, and have continued that with the rise of hosting dedicated to WordPress. This seems like an excellent opportunity for an article aimed at SOHO (http://en.wikipedia.org/wiki/Small_office/home_office) companies, extolling the benefits of WordPress specific hosting. Why it is an opportunity (like having a good lawyer) to spend money to, ultimately, save money.

Also looking forward to your hinted-at article on plugins littering your database with unwanted tables...