This issue once again brings to light the diversified nature of WordPress and the fact that what was once an Open Source application for Open Source developers is now a professional application used by every level of society - from the blogger to the developer to the business owner to the multi-national corporation. While I agree with Matt that we need to protect the personality of WordPress I do not agree that this personality would take a hit if the messaging within WordPress was improved. WordPress is at times snarky, and all too often unhelpful in its messaging. This is not unique - when Chrome crashes it claims someone named Jim is dead - but it is also not helpful or professional and leaves the user feeling like she is being looked down upon. We can do a better job with messaging while still retaining all the personality in the world.