In reply to Daniel Iser.

The exit intent WILL be penalized. I speak for myself, but I doubt I am alone when I say: I HATE THAT GARBAGE and I will X-off the site immediately even if I am not finished looking for what I am looking for. I dont care what the stats say, those exit intent overlays are horrid and they need to be banned. I dont care if I am in the process of actually leaving. Try to imagine leaving a shirt store and you touch the doorknob. Some rude person jumps in front of the exit and asks you for your phone number or email address or whatever it is they're asking for. I'd walk right over them and that is what I am doing with these overlays... Most of them are happening WHILE I am "shopping", ie: reading the content and its extremely annoying. People need to ban it or else start losing customers.