Thanks for the cover @jeffr0. With regards to Jeff Matson's comment about the pricing, it's important to mention that we cover the gateway fees, so it's only 7% rev-share. In addition, we absolutely understand that a plugin/theme developer/business that makes a million bucks a year won't pay us $70k. Therefore, on high volumes, there's room for a lower percentage that will make it a win-win offering for both sides.