If Medium doesn’t drive traffic to your (not paywalled) articles anymore, then there’s certainly no need to host your articles on Medium anymore. Medium’s other advantage, its shiny UX, could’ve made a difference back in the day, but nowadays it is not so special anymore: We can build similar features through native JS and CSS capabilities, and WordPress is certainly catching up through Gutenberg.

Even more, Medium’s stance to sign up users on its site is certainly aggressive, displaying that unwelcoming welcome message “Let’s make this official, you’ve been here 5 times this month, it’s time for you to sign up” which makes me want to close the tab immediately. And also, reading articles with code feels awkward, since the code is not pretty-printed. If your publication is all about code, then hosting it on Medium is making a disservice to your readers.

It will take time to provide a real alternative that can generate heavy traffic to your articles as Medium once did. I think the most sensible way forward is to set-up your own website, share its content with other sites through the IndieWeb, and implement your own strategy to attract people to the site (eg: which other sites do you want to share your content with? Can you ask them to join the IndieWeb too?). This video by Tantek Çelik, promoting the IndieWeb, explains the case against Facebook, but it applies against Medium too.