In reply to Nick.

I think your math is a bit off. That's more like $0.08/word. :)

I don't know why a specific baseline wordcount would matter to Google or whatever search engine. Words-per-page seems like such an arbitrary metric.

She talked about the duplicate content issue in the launch post. I'm no SEO guru, so I cannot really answer that bit. I would lean toward business owners customizing their content to some degree, using this as a bit of a template.